Pendleton wool garments have been keeping urban cowboys warm for the last hundred years. Made using 100% virgin wool and spun right here in Oregon, their checkered plaid button-ups have become an essential closet item for anyone living in a seasonal climate. And since Fall is upon us, we have already begun filling orders for fantastic vintage Pendleton products from all over the world. Turns out that lots of young’uns, from Japan’s trendy Harajuku neighborhood to cool kids in Australia and all over Europe, are in love with Pendleton too. It’s one giant lumberjack plaid tree house out there.

Pendleton’s standard fare of oxfords and blankets were doing just fine, but earlier this year, the company decided to reach out to the young consumer market even more. They collaborated with Opening Ceremony and created a line of very modern but simple garments, that incorporated the easily identifiable American plaids and Native American prints. Below are some images from their Spring 2010 look book.

We currently have lots of great Pendleton for sale. If you already own a shirt, look into some of their rarer vintage pieces, like full zipper work jackets, pants and blankets. Stay warm in wool this Winter!