In a flurry of merchandising, the movie “E.T.: The Extra-Terrestrial” produced countless items to tie in with the film’s 1982 release. These never-worn shoelaces proclaim, “E.T. Lives!” This bunch of mint-condition laces contains 8 pairs of 27″ laces, perfect for your vintage or modern sneakers. White background with multicolored lettering and a few planets against a sky-blue background. Flying bike not included. More details and pricing here.
This blogger was old enough to go see E.T. at the movie theater on a very big screen. It was epic and terrifying for a child, but the lure of E.T. and all the merchandising around the movie was inescapable. I myself had geranium-scented scratch and sniff stickers with E.T. on them, a couple of books, even the notorious Atari 2600 game that was supposed to be tied in with the movie somehow (if you played the game, you’ll know where I’m coming from.
Even if you didn’t try to bust open and re-wire your Speak and Spell to communicate with far-off civilizations, if you were a kid at this time, you probably had some kind of E.T. swag too. It even extended to the simple accessory that was so popular back then: The shoelace. Then as now, shoelaces were how you added your flair to whatever you were wearing. It is in this spirit that we present the first of several pairs of E.T. shoelaces. They capture one of the key moments, when E.T. learns how to string together words in the right order to communicate with Elliot: “E.T. Phone Home!”
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